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Going live on Facebook, YouTube, TikTok, Instagram...anywhere you can real-time engage with customers is going to be the best way to reach new customers and gather your sales.
Your goal is to unbox your kit LIVE on your personal timeline on Facebook or on Instagram. Choose wherever you feel the most comfortable.

Any other step (like making a Facebook Business Page, etc) comes AFTER you know how to go live at least twice. Learn this very important skill first because it's the heart of your business. It's where you will find success. Consultants who don't go live will not sell much. You must overcome your fear if you want to have a business that survives.
We'll review what you need to know and have on hand to go live successfully.
Yes, you will be nervous. No, you won't panic. If you need time to build up to having the confidence to face unboxing your kit live, fake going live with your sponsor or to a trusted friend by using FaceTime or WhatsApp to do a video call.
During your attempts to learn, try holding up a piece of jewelry you already own and practice numbering and dealing with items being claimed as you FaceTime or video chat. If you don't have jewelry, use 10 items in your house.
The goal is to get used to being on the spot and managing things in your hands and talking at the same time. It's okay if you mess up. I've been doing this for years and I still mess up sometimes. You just roll with it and laugh over it. You're human and it will make you more real.
You can also go live here on the team group. Set up a time by posting you'd like a try-it live. We are here to cheer you on.

10 Step Basic LIVE Checklist

1. Your kit, ready to be opened. Set a date/time you will go live and let people know by posting on Facebook or other social media you use that you're going to be unboxing your kit at that time LIVE.


2. Before you turn the camera on, have a table or desk/flat space for your items. The floor works too.


3. Have a box nearby that you will use to place the customer bags full of items into as they claim pieces during your live.


4. Good lighting, face a window if you can.


5. An outfit/shirt that makes you feel confident on camera.


6. A device to go live with, like a smart phone, tablet, laptop, or a webcam attached to a laptop or desktop. If you need to raise your camera higher or lower to get a good angle on your face a stack of books to lay your laptop on will work in this very first week or so.


7. The order sheet from your kit to mark off the items people claim to track your inventory.


8. A new business email (use gmail) and A way to collect payment like Venmo/Cash/Square/Paypal
(set up a PayPal account at using your new gmail business email)


9. Supplies from the post office to ship claimed items. You can use the free USPS Priority labels and cardboard Priority mailer sleeves at the post office until your order shipping supplies.


10. Pink Paparazzi bags & silver/gold Sharpie pen to write with during your live.



Here is a run down of how unboxing your kit can go. Read this before you go live and this will help you know what to expect and prepare.
You can see that you don't need to go and buy a whole live video setup to go live unboxing your kit.

Start talking as soon as the camera indicates you are live. Smile, introduce yourself by name and share that you are a brand new Paparazzi consultant. State that the items you have are $5, lead and nickel free, and you are unboxing your brand new starter kit. Let them know that there is going to be a lot of fun ways they can now order amazing jewelry from you.
Be enthusiastic and begin to open your box. Enjoy taking the pieces out of the cellophane and discovering what they look like. Look at the camera, read the comments, and remember to respond to people as they talk to you.
As you examine each piece, make it simple and use the sharpie to write a number on the black tag to let customers know the # to comment to claim it. The first person to comment the # gets the piece.
As pieces get claimed, mark an x next to the name of the piece on the order sheet of your kit. Then write the customer name to the side so you can track who claimed what. Make sure you let your customers know you need their email and shipping address right away. Let them know your email address so they can send it to you or they can direct message you on Facebook.
After an item is claimed, write the customer's name on the outside of a pink Paparazzi bag and place the item inside. This is their 'cart'.

As you pull pieces out, talk about the details you see, the colors, how pretty it is, and what you like about it. Get your family in on it. Laugh, have fun! This is a great one-and-only chance to open your kit and show it. You will be surprised at how excited people will be for you!

Tip: Invite your sponsor and this team to watch and cheer you on. Post in this group when and where you'll be live.

Before you turn the camera off, let people know you will be creating a Facebook Business Page and will be sharing jewelry there soon. Make sure to let customers know you ship USPS Priority mail for now until you get your shipping station set up and that shipping is a flat rate of $5 and orders $75 and up ship free.

After your live is done you need to collect payment and get the items to your customers. Set up a Venmo account and attach your banking info/debit card so you can request and also deposit payments. You will take payment this way until you set up your Shopify account next week.
When you are ready to charge the customer, count the # of $5 items they claim and apply shipping to the total requested if that applies. You can then ask for Venmo payment in the total of the items they claim. Here is an example of how to do that if a customer claimed 5 of the pieces in your kit:
Request payment of: $29
Subject: Paparazzi $5 item x 5, $4 shipping
I do not charge sales tax. We will cover sales tax after you master your first two lives.
A note about shipping costs for the first week or so: This is not a Paparazzi policy on what to charge for shipping. It is what I've found to be the best amount to begin with. We will talk more in the next 2 weeks about shipping and payment options, but for now, the goal is go LIVE and get the word out in an easy, fast way to get you over the camera jitters a little bit and then get the product to customers quickly and easily. NO stress!
It's that easy.

Below are some more ideas if the checklist above seems basic to you or you feel more confident.

Add On Supplies Above & Beyond Basic Checklist

If you want more than the 10 Step Basic Checklist supplies for your live videos, here's a tip: As soon as you order your kit and read this, go to and order the following so that it can arrive before or right when your kit does:

2. 6 x 10" Bubble mailers:

3. 5 x 7" Cellophane bags
(to put loose items in that you've unwrapped and need to mail/give to customers):

3x5 bags = fits rings, bracelets, earrings
5x7 = bangles/thick bracelets, necklaces
6x9 = wood necklaces/pearl necklaces
8x10 = Zi/Large Wood necklaces

4. Post It Notes:

5. Box to keep claims:
Dollar store bin, low and rectangular, something you can lay your bags in and keep them all together for when you invoice. Think a low flat, box like a kitty litter box. Seriously though, it's the perfect size and shape.

Organizing Items Customers Claim During Lives

When customers claim pieces during my lives, I write their name on a post it note and staple it to the front of a pink Paparazzi bag. I then slip the item claimed into a separate clear cellophane bag that fits that piece and then place it into the pink bag.

When it comes time to ship, I seal each cellophane bag, so that there are no loose, jumbly items . It looks fresh and sealed up for when the customer takes the pieces out of the big pink Paparazzi bag.

While I am sealing up the cellophane bags I double check what I have for that customer with their payment. Once it's all ready to go, I then fold the top of the pink bag over and put a thank you sticker on top. This keeps the pink bag closed so items don't fall out during shipment.

I then place the pink bag into a bubble mailer and use my sharpie to write the customer name on the outside so I know whose order it is when it comes time to put a shipping label on the package.

Shipping: Post Office or Ship From Home & Shipping Supplies

At this point you have two options on how to mail your orders. You can go to the post office or ship from home.

If you want to go to the post office, take your bubble mailer and make sure you have your customer's address ready to write on the label. Pay for the postage at the kiosk or counter just like you would when you mail a package to a friend.
If shipping from home, you can create a shipping label to mail it from your mailbox or have the postman come to your house to pick up the packages. To ship from home for this first while before you get Shopify set up, create an account on PirateShip as this is the easiest and most cost effective way to begin.
Once you have your PirateShip account set up, begin to create a mailing label for each customer's package. Use your home address for the return address on the package. Print the label on your home printer and tape it to the front of the package. Later on we'll discuss printing labels and having a shipping set up for long-term. For now, it's all about learning the ropes.

What Products to Show

Your kit will be your first live box of inventory. If you want to boost what you have in your kit, once you join, order a few of the Blockbusters from the Shop section of the Back Office using your browser to log in at

Once the Blockbusters arrive, if you've opened your kit on camera, go live again to show sets with the Blockbusters and any matching items that may be in your kit.

Pro Tip: If you don't have Blockbusters in hand yet, you can show photos of the Blockbusters before your kit arrives. As people claim them, you can order them. This process of showing product before you buy it and then ordering it for your customer is called doing a 'pre-order'.

An example of what jewelry to wear during lives for the first one:
Choose something from your kit or order the following from the Blockbuster section in your Back Office: Hollywood Hills necklace x 2, Old Hollywood Bracelet x 2, Glitzy by Association - White Hoop earrings, and Blinding Brilliance Ring.

Pro Tip: Try wearing 2 of the $5 Blockbuster necklaces at once. By doing so you are showing how simple $5 pieces stacked can mimic the glam of a Zi piece at less than half the cost. Also by wearing a set you are showing by example how to pair pieces and reinforcing your role as a jewelry stylist
Weekly Goals:
Live 2-3x's a week for 45-120 minutes. Daily if less than 45 minutes long.


If you can go live longer, do! If you really want to maximize the amount of people who see your lives and increase items claimed, go live for a minimum of 3 hours. Make this time go by by showing 3 piece matching sets. Feel free to say if you reach 10 viewers you'll give away a free pair of earrings. At 20 viewers it will be earrings and a ring. Make it fun!

If 3 hours is too long for you, realize that when you can't go live that long, the way to keep your momentum going is to be on camera more. Every day for this first week get on for 10 minutes each day and show a minimum of 10 items.
What doesn't sell after your first week, take pictures of and post those photos on Facebook for people to claim. Let people know they need to send you their Venmo ID so you can charge them and when you will be invoicing. I invoice every Friday.
Pro Tip: Go live as much as you can.
The longer and more often the better. If you can be on camera less often when are you live, stay on longer. If you can go live more often it's okay to be on camera for a shorter duration. Whatever you do - KEEP GOING LIVE! That's the best way to overcome jitters and get better at it.

YOU CAN DO IT! Now get that camera on!


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